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Coach Profile

Sara Baroni, CD Associate Coach

Sara Baroni, CD Associate Coach


English, Italian

I study, speak and write about focus and strategy. Project after project I help organisations, people and places to explore their "why", the foundations of sustainable know-how. In the role of executive manager I built a communications agency, designed and launched two brands in the agri-food world and managed the placemaking of different urban regeneration projects in Milan. But the project that always remains in my heart is OfficinaStrategia, a space I designed in 2009 to cultivate strategic thinking, in which my company (benefit) has been active for more than twenty years. From a degree in mechanical engineering to consulting entrepreneurs, to leading large projects, I have learned that self-fulfillment is a right that is exercised with a profound knowledge of oneself.

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